Key points
- C2PA content credentials are the open provenance standard for labelling AI-generated and human-created media.
- Google, OpenAI and Meta all joined the C2PA steering committee during 2024.
- Adobe embeds content credentials in all Firefly outputs, and the specification is on an ISO standards track.
Summary
C2PA (Coalition for Content Provenance and Authenticity) content credentials are the open technical standard for attaching verifiable provenance metadata to digital media, covering both AI-generated and human-created content. Version 2.2 of the specification is the current release. The February 2024 milestone marked the entry of Google, OpenAI and Meta into the steering committee, substantially expanding the standard's adoption base. Adobe embeds content credentials in all Firefly outputs. The specification is on an ISO standards track. Provenance literacy is now a stated learning outcome in media programs; this entry covers both the current specification and the 2024 adoption milestones as a paired source set.
Related items
- California SB 942: California AI Transparency Act
- Measures for the Administration of Labelling of AI-Generated and Synthetic Content
Source
Source: Coalition for Content Provenance and Authenticity (C2PA) ↗ (Other)
Cite this item
Coalition for Content Provenance and Authenticity (C2PA) (2024). ‘C2PA Content Credentials: Specification and 2024 Adoption Milestones’, Coalition for Content Provenance and Authenticity (C2PA). Available at: https://spec.c2pa.org/specifications/specifications/2.2/index.html
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